Recommended Texts

Unlike all other texts in the field, which emphasize paper documents and outdated practices, only Bovée and Thill present the full range of social media and electronic communication that students will need to know to meet employer expectations.

Business Communication Today, 12th Ed.
 
Excellence in Business Communication, 11th Ed.
 
Business Communication Essentials, 6th Ed.
 
How These Textbooks Compare
See Why Bovee and Thill Are the Undisputed Leaders in Technology Coverage
Why Bovee and Thill Business Communication Textbooks Set the Standard by Which Other Textbooks Are Judged
Can Your Textbook Pass This Google Test?
Can Your Textbook Pass This Simple Technology Test?
Video: A Fundamental Shift in the Way We Communicate. (See the New Media Covered Only by Bovee and Thill. Are You Using the Right Text?)
Hundreds of Social Media Examples
Do You Know the Fallacies about Teaching Electronic Media?
Teach Introduction to Business?

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A Primer on Corporate Mobile Communication

April 22, 2014

jeff-corbin"In creating a mobile communications strategy, businesses should leverage new technology and apps to keep employees "in the know," as well as connected to the business and each other. In the internet era, information is easily disseminated globally, simultaneously and instantaneously. Mobile social intranet platforms allow teams around the world to collaborate much more easily than ever before," writes Lisa Chau and Jeff Corbin (photo, left).

"Some of the options available today for mobile communication are described briefly below: . . ."


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A Day in the Life of the Modern Smartphone User

April 22, 2014

snippet-day-in-the-life-smartphone-userMikaela Rakos writes an introductory article and presents an infographic on the topic.


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25 Editing Tips for Tightening Your Copy

April 22, 2014

snippet-25-editing-tipsThe team at The Write Life have prepared an infographic - 25 Editing Tips for Tightening Your Copy.


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Want to Know What Recruiters See on a Resume? Try This

April 22, 2014

tag-cloud-resumes"Hiring managers scan resumes pretty quickly (some studies put it at just a matter of seconds). So, what do they see in that quick glance? With so little time to review so many resumes, a few key skills and experiences become important in identifying candidates who’ll move onto the second round of review," says Erin Greenawald in an article at TheMuse.com.

"Ryan Galloway over at The Hired Guns suggests a quick and easy way to see which keywords are most present on your resume—using a word cloud app. It’s simple: . . ."


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Twitter EDU

April 22, 2014

david-truss"This is it. My one-stop-all-you-need-to-know-guide to Twitter."

Author bio – David Truss is an educator who blogs at DavidTruss.com/Pair-a-Dimes.


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The Secrets to Writing an Attention-Grabbing Blog Post

April 21, 2014

snippet-blog-posts-that-grab-attentionGinny Soskey presents an infographic on the topic created by WhoIsHostingThis.com.


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10 Easy Ways to Build a Quick Rapport with Anyone

April 21, 2014

its-not-all-about-me-cover"I'm not quite sure how I came across Robin Dreeke's It's Not All About "Me," but I'm glad I did," writes Shane Parrish in a piece for TheWeek.com.


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Where Have All My Newsletters Gone?

April 21, 2014

Recently Gmail began dividing its incoming email into 3 inboxes – primary, social (Twitter, LinkedIn, Pinterest), and promotional (newsletters, retail offers, etc.). If you are a Gmail user, your favorite newsletter (ours, we hope) is likely going into the promotions inbox accessible by the promotions tab.

Or, your students with Gmail accounts may be missing emails from you because they are not aware of this new division of emails.

The solution is easy. Simply drag and drop a selected email – before opening it - from the promotion or social inbox onto the primary tab. You will be prompted to answer if you want all future emails from that sender to go to your primary inbox. Simply click yes. We have noticed this process may need to be repeated occasionally.

We found several videos explaining the process. Here is one.


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These 9 Words Don’t Mean What You Think They Mean

April 21, 2014

charles-murray"The following is an excerpt from The Curmudgeon’s Guide to Getting Ahead [Crown Business, $17.95], in which author Charles Murray (photo, left) discusses words with meanings that have changed — and not always for the better."


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What Gets in the Way of Listening

April 21, 2014

Amy-Jen-Su-and-Muriel-Maignan-Wilkins"As your role grows in scale and influence, so too must your ability to listen. But listening is one of the toughest skills to master — and requires uncovering deeper barriers within oneself," says Amy Jen Su and Muriel Maignan Wilkins (photo, left) in a piece at Bloomberg.com.


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