Completing Business Messages
How to Give the Perfect Presentation
Wednesday, November 23rd, 2011According to Nancy Duarte (photo, left), "Story is the most powerful way to persuade, whether you're persuading to sell your book or persuading to sell your idea." She believes each presentation you give should have "three distinct parts — a beginning, middle, and end. A story arc like this keeps people engaged and interested."
Maximize Your One-to-One Communication
Tuesday, October 25th, 2011One-on-one conversations happen more frequently than any other kind of communication. One of the biggest mistakes people make when speaking one-to-one, is not treating it as a presentation. While people prepare extensively for group presentations, when it comes to one-to-one, they wing it. Even the most casual conversation benefits from preparation. Image: original article – [...]
Communication Strategies: Foot-in-the-Door and Door-in-the-Face
Friday, October 14th, 2011As its name implies, the foot-in-the-door technique involves requesting something small, something that your audience will easily agree to. Once they agree to this small request, you then make your real request. People are more apt to comply with a large request after they have complied with a similar but much smaller request. . . [...]



