Recommended Texts

Unlike all other texts in the field, which emphasize paper documents and outdated practices, only Bovée and Thill present the full range of social media and electronic communication that students will need to know to meet employer expectations.

Business Communication Today, 11th Edition
 
Excellence in Business Communication, 10th Ed.
 
Business Communication Essentials, 5th Ed.
 
How These Texts Compare
Video: A Fundamental Shift in the Way We Communicate. (See the New Media Covered Only by Bovee and Thill. Are You Using the Right Text?)
Hundreds of Social Media Examples
Do You Know the Fallacies about Teaching Electronic Media?
Teach Introduction to Business?

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Social Media Revolution 2011

May 25, 2012



Watch Social Media Revolution 2011 on YouTube


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Being There: 4 Situations Where Human Touch Is Required in Work

May 25, 2012

I often extol the virtues of virtual work. But no matter how much I love virtual, I’m also keenly aware that being remote isn’t always ideal. In my experience, there are four specific situations that should never be handled by phone or email. Doing so welcomes problems that can lead to disasters.

Photo: Aliza Sherman, Web pioneer and digital strategist

Read the full article . . .


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The 23 Most Overused Words in PR

May 25, 2012

Which buzzword do you think leads the list of most overused words in PR put out by the folks at Francis Moran & Associates? Is it leading, best, solution, or innovate?

Here is the list along with solid advice for generating a well written news release.

Photo: Linda Forrest – Francis Moran & Associates

Read the full article . . .

 


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Showing Appreciation Creates Stellar Results

May 25, 2012

When someone earnestly complements you, how does it make you feel?

Most human beings savor the momentary attention when they know their best has been delivered and it is received with appreciation. In today’s hectic world many businesspeople overlook this fact. They then wonder why building their business is such a struggle.

Read the rest of what Elinor Stutz (photo left) has on this topic. Ms. Stutz is the CEO of Smooth Sale and author of Nice Girls DO Get the Sale: Relationship Building That Gets Results.

Read the full article . . .


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What You See Is Not What Your Brain Gets

May 25, 2012

Can you read this?:

Aoccdrnig to reserach at Cmabrigde Uinervtisy, the oredr of lteetrs in a wrod is nto vrey iprmoetnt. Waht mttaers is taht the frist and lsat ltteer be in the rghit pclae. The ohter letetrs can be a ttoal mses and you can sitll raed wthuot mcuh probelm. Tihs is bcauseae yuor brian deos not raed ervey lteter, but raeds wrods and gruops of wrods.

What our eyes see is not what our brain ends up with – We think that we are walking around looking at the world around us with our eyes, and that our eyes are sending information to the brain which processes it and gives us a realistic experience of “what’s out there”. But the truth is that what our brain comes up with is not exactly what our eyes are actually seeing.

Read the full article . . .


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12 Psychological Tips about Recovering from Failure

May 23, 2012

What do you do when you fall off the horse? As much as we want to get back on the horse, psychology and society present various obstacles to an easy recovery from failure.

We've collected a variety of insights from Psychology Today about failure and how to recover when it strikes you down.

Image: flickr

Read the full article . . .


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Is My Parents’ Advice Destroying My Job Search?

May 23, 2012

What should a young job applicant do when well meaning parents are giving advice that worked for them in their job searches?

Alison Green, founder of AskaManager.org, answers a letter from the child of well meaning parents who advised persistent follow-up with the hiring person after submitting an application.

Read the full article . . .


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Staying Out of Twitter Trouble

May 23, 2012

Want to stay out of Twitter trouble? Then take a look at Amy Levin-Epstein's article over at MoneyWatch.Bnet.com.

She lists "five ways Twitter can ruin your career" including "getting too personal or profane" and "tweeting too much."

Photo: writer Amy Levin-Epstein

Read the full article . . .


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HR Execs Reveal the 13 Most Common Resume Blunders

May 23, 2012

In today's weak job market, it's more important than ever to make your resume stand out.

Unfortunately, even small mistakes will quickly put your resume in the "no" pile. So we went straight to the source, and spoke with a few HR directors and executives about what NOT to do.

See the 13 blunders in a slideshow at BusinessInsider.com.  For the full article start here.

 


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Everything You Need to Pack for an Interview

May 23, 2012

You got that final round interview in San Francisco—and it’s time to pack your bag for the flight.

Packing smart for an interview will help you show up calm, prepared, and looking your best, and without a handful of new bruises from lugging an over-sized trunk through the airport.

So, what do you really need to bring?

See what the Pretty Young Professional team suggest are the essentials and extras here.

Image: Ambro / FreeDigitalPhotos.net

Read the full article. . .


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