Recommended Texts

Unlike all other texts in the field, which emphasize paper documents and outdated practices, only Bovée and Thill present the full range of social media and electronic communication that students will need to know to meet employer expectations.

Business Communication Today, 12th Ed.
 
Excellence in Business Communication, 11th Ed.
 
Business Communication Essentials, 6th Ed.
 
How These Textbooks Compare
See Why Bovee and Thill Are the Undisputed Leaders in Technology Coverage
Why Bovee and Thill Business Communication Textbooks Set the Standard by Which Other Textbooks Are Judged
Can Your Textbook Pass This Google Test?
Can Your Textbook Pass This Simple Technology Test?
Video: A Fundamental Shift in the Way We Communicate. (See the New Media Covered Only by Bovee and Thill. Are You Using the Right Text?)
Hundreds of Social Media Examples
Do You Know the Fallacies about Teaching Electronic Media?
Teach Introduction to Business?

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How Cellphones Shape the Lives of College Students – Infographic

July 30, 2014

The majority of college students today use smartphones — although three-quarters don’t foot their own bills. Not surprisingly, this has changed the classroom dynamic. Some 88% text during class; 40% use their phones for last-minute test prep; and a quarter take their devices out during each class.

That is Zoe Fox (photo, left), editorial assistant with Mashable.com, introducing the infographic that shows all the details.


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How to Lie with Statistics

July 30, 2014

Written by a non-statistician in hokey language and illustrated by humorous line drawings, How To Lie With Statistics is as relevant and enjoyable as when it first appeared in 1954.

Likewise the tricks described by Darrell Huff, from misleading charts to misuse of averages, are still used today. "Many a statistic is false on its face. It gets by only because the magic of numbers brings about a suspension of common sense," Huff says.

See the BusinessInsider.com slide show . . .


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How Your Embarrassing Job-Threatening Facebook Photos Are Part of Your Application

July 30, 2014

. . . the Federal Trade Commission gave a stamp of approval to a background check company that screens job applicants based on their Internet photos and postings. The FTC determined that Social Intelligence Corp. was in compliance with the Fair Credit Reporting Act. This means a search of what you’ve said or posted to Facebook/Twitter/Flickr/blogs and the Internet in general may become a standard part of background checks when you apply for a job.

Kashmir Hill, Forbes staff writer and "privacy pragmatist," takes a look at what this means to you and includes an update from the company itself that softens things a bit.

Image: original article – Forbes.com

Read the full article . . .


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Writing the Perfect Cover Letter

July 30, 2014

This 15-slide presentation discusses how to write the perfect cover letter. It includes numerous tips and written examples.

10 Ways to Lose Your Credibility

July 30, 2014



Discover 10 important ways you can lose your credibility when you write.

Read the full article…


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Use Your Body to Present Your Ideas

July 29, 2014

What impressed Paul Hellman (photo, left) about Jerry Seinfeld when Hellman thought about our topic? According to Mr. Hellman, "I remember watching Jerry Seinfeld perform at the peak of his stand-up career. His entrance—even before he said a word—made a strong impression. He dashed onto the stage. He looked like he couldn't wait to get started. Or else he was being chased. Either way, his excitement was contagious."

Mr. Hellman is the founder of Express Potential.  He has four other tips in addition to the above for "using your body to present your ideas" here.


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Should You Be on Tumblr? Seven Business Case Examples

July 29, 2014

Jim Lodico, writing for SocialMediaExaminer.com, recommends Tumblr if you are looking for "an effortless blogging platform for your business."

He details seven business case examples to convey the features and capabilities of Tumblr.


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Interview Meal Etiquette: Everything You Need to Know to Not Look Like a Fool

July 29, 2014

Skip Freeman asks, "The purpose of the meal . . . to eat or seal the deal? All eyes are on you. Regardless of the manners of everyone else, you alone are being judged. The meal is about your ability to engage, relate and converse—not eat. You are being judged on how well you will brand the company’s image vis-à-vis your etiquette. You can eat until you are full at a later time."

Mr. Freeman (photo, left) is the author of Headhunter Hiring Secrets: The Rules of the Hiring Game Have Changed . . . Forever!  He has more on "interview meal etiquette" here.


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3 Things Job Seekers Should Know about References

July 29, 2014

Gerrit Hall (photo, left) believes references "are so valuable" the jobseeker should learn "three important bits of info" about them. Mr. Hall is the CEO and co-founder of RezScore, a free web application that reads, analyzes, and grades resumes.

Here are his 3 bits of info:

  • There's a vocabulary
  • They don't like surprises
  • Help them help you

See what Mr. Hall has to say about each here.


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No Response? Have You Given Enough Info?

July 29, 2014

Do you sometimes not get the reaction you expect from your writing? If this happens to you, check to see whether you have included enough information. Without the information they need, your readers will not respond the way you had hoped.

I receive many emails in which essential information is missing. The most common missing piece is the answer to the question "What do you want me to do?" . . .

Photo: Lynn Gaertner-Johnston – Syntax Training

Read the full article . . .


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