Recommended Texts

Unlike all other texts in the field, only Bovée and Thill cover mobile business communication, beginning with their 2015 editions. They also provide the full range of digital communication and social media that students will need to know to meet employer expectations.

Business Communication Today, 12th Ed.
 
Excellence in Business Communication, 11th Ed.
 
Business Communication Essentials, 6th Ed.
 
How These Textbooks Compare
Can Your Business Communication Textbook Pass This Test of Essential Mobile Coverage?
Can Your Textbook Pass This Google Test?
See Why Bovee and Thill Are the Undisputed Leaders in Technology Coverage
Why Bovee and Thill Business Communication Textbooks Set the Standard by Which Other Textbooks Are Judged
Can Your Textbook Pass This Simple Technology Test?
Video: A Fundamental Shift in the Way We Communicate. (See the New Media Covered Only by Bovee and Thill. Are You Using the Right Text?)
Hundreds of Social Media Examples
Do You Know the Fallacies about Teaching Electronic Media?
Teach Introduction to Business?

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Categories

In an Increasingly Digital World, Where’s the Line on Common Courtesy?

November 21, 2014

david-lazarusDavid Lazarus (photo, left), business columnist with the LA Times, reports.


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11 Surprising Words Often Mispronounced

November 21, 2014

christina-sterbenz"With all its accents and dialects, the English language naturally includes variation in sound. But sometimes people just flat out mispronounce words." 

"Take a look at these 11 examples. We bolded the emphasized syllable and included links for audio (click the word to listen).

"While some words have multiple acceptable pronunciations, the audio links include the standard pronunciation."


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10 Writing Tips for Advanced Bloggers

November 21, 2014

allison-boyer"Just because you’re been doing this for a few years doesn’t mean you have nothing to learn," says Allison Boyer. "I’ve collected some of my best tips for advanced bloggers in this post, and I hope you’ll add your own to the end. Here’s how to continuously improve your blog: . . ."


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Sleep as a Competitive Advantage

November 20, 2014

tony-schwartzTony Schwartz writes, "The vast majority of leaders I meet don’t get enough sleep to be fully rested. Worse than that, many consider their ability to get by on not much sleep a competitive advantage and a measure of their toughness. Remember how Bon Jovi put it? “Gonna live while I’m alive, I’ll sleep when I’m dead.” Here’s my version: “Gonna thrive while I’m alive, I’ll sleep so I’m ahead.”

"Too many of us continue to live by the durable myth that one less hour of sleep gives us one more hour of productivity. In reality, each hour less of sleep not only leaves us feeling more fatigued, but also takes a pernicious toll on our cognitive capacity. The more consecutive hours we are awake and the fewer we sleep at night, the less alert, focused and efficient we become, and the lower the quality of our work."


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8 Audience Profile Types You Can Run into When Delivering a Presentation

November 20, 2014

snippet-8-profile-types"Over the years SOAP has helped clients to create and deliver thousands of presentations in a lot of countries and in more markets and areas than we can count. And a lot of times we’ve also been on-site when the presentations have been made."

"Along the way we’ve come across eight main audience profile types. These are the folks that can make a presenter’s life just miserable – if it isn’t expected, the behavior of any one of these can be enough to throw even a prepared presenter for the proverbial loop.

"So we decided to do you all a favor. We’ve created an infographic on the eight main types you might have to deal with during your presentation. Chances are, there’ll be at least one of these troublemakers around every time you take the stage."


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8 Lesser-Known Strategies to Get More Out of LinkedIn

November 20, 2014

scott-gerber"LinkedIn is a great platform for finding capable employees, but that's only the beginning of its value," declares Scott Gerber (photo, left) in a piece at Mashable.com. "Chances are, you are probably not using it to its fullest potential in areas like content marketing and event preparation — yet, anyway."

"To find out more, I asked eight entrepreneurs from Young Entrepreneur Council (YEC) to share some lesser-known LinkedIn tips. Here's what they had to say: . . ."

Author bio – "Scott Gerber is a serial entrepreneur, author (Never Get a 'Real' Job), TV commentator and founder of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world's most promising young entrepreneurs."


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Powerful Presentation Words

November 19, 2014

powerful-presentation-wordsThe editors at SOAP (State of the Art Presentations) report on the topic.


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A Harvard Psychologist Shares 6 Tips for Becoming a Better Writer

November 19, 2014

steven-pinkerEric Barker speaks to Steven Pinker (photo, left) on the subject.


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Top 10 Reasons to Stop Writing Top-10 Posts

November 19, 2014

shanna-mallonShanna Mallon (photo, left) uses a play on words to make her point.


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The Best and Worst Times to Post, Pin & Tweet

November 18, 2014

Corey-EridonCorey Eridon (photo, left) examines the data on the topic and provides the introduction to the infographic.


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