Recommended Texts

Unlike all other texts in the field, which emphasize paper documents and outdated practices, only Bovée and Thill present the full range of social media and electronic communication that students will need to know to meet employer expectations.

Business Communication Today, 11th Edition
 
Excellence in Business Communication, 10th Ed.
 
Business Communication Essentials, 5th Ed.
 
How These Texts Compare
Video: A Fundamental Shift in the Way We Communicate. (See the New Media Covered Only by Bovee and Thill. Are You Using the Right Text?)
Teach Your Students How to Use Social Media on the Job. (See sample pages here of Bovee & Thill's coverage you won't find in any competing texts.)
Hundreds of Social Media Examples
Do You Know the Fallacies about Teaching Electronic Media?
Teach Introduction to Business?

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Emoticons Move to the Business World

February 3, 2012

The emoticon has migrated from the e-mails and texts of teenagers to the correspondence of professionals who pride themselves on their gravitas.

Via www.nytimes.com


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How to: Build Your Personal Brand on YouTube

February 3, 2012

A guide to building your personal brand on YouTube.

Via mashable.com


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How the Crowd Is Shaping the Future of Storytelling

February 3, 2012

The traditional media model of gatekeepers is slowly giving way to niche communities that source and inform the creative process. The new era of storytelling is upon us, thanks in large part to the social web.

Via mashable.com


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Quiz: How Do I Apply for Jobs Online?

February 3, 2012

. . . there's one realm where e-mail makes life unnecessarily confusing: The online job application process.

A gleaming white new message pane just isn't the ideal space for cobbling together what was once a little packet printed on fancy résumé paper and mailed to the hiring manager in a large orange envelope.

Via edition.cnn.com


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Steve Jobs — 10 Lessons in Life & Leadership

February 3, 2012

It is a sad day for the world when a visionary like Steve Jobs is no longer walking among us. It truly reminds all of us how short and precious life is. Just like there will never be another Socrates, Wayne Gretzky, Winston Churchill, or Ghandi, there will never be another Steve Jobs. While we can never become Steve Jobs, nor should we strive to be (follow your heart), what we can do is understand what is the greatness of Steve Jobs and, where applicable, apply these principals to help us develop as leaders. . .

Via www.socialnomics.net


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7 Symptoms of Procrastination and How to Fight Them

February 2, 2012

We all do it to some degree or another; put off for tomorrow what we know should be done today. Postpone the inevitable pain for the current moment of pleasure. But we know that even if we can manage to put it out of our minds for the present, it will eventually come around and bite us on the butt and disturb our external calm demeanor. Below are some of the symptoms of a Procrastinator and the remedies to try.

Via www.lifehack.org


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You Said WHAT? Things You Shouldn’t Say If You Want a Second Interview

February 2, 2012

Suggestions for difficult to answer interview questions.

Via blog.resoomay.com


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How Small Businesses Are Using Social Media

February 2, 2012

Here's a look at which social networks small businesses are using, and how.

Via mashable.com


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How to Create a Video Infographic

February 2, 2012

By definition, a video infographic is a visual representation of data and knowledge in the form of an online video. It’s content marketing in a unique, high impact form. A video infographic hits the audience with morsels of high-value information, which, after viewing for as little as 90 seconds, could improve their perspective on the subject matter. Because it’s an entertaining combination of audio and visuals, viewers are more likely to make an emotional connection to the message and are more likely to respond to it, share it with friends and colleagues, and even view it multiple times.

Via www.contentmarketinginstitute.com


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10 Tips for Corporate Blogging

February 2, 2012

There is a laundry list of issues that need to be addressed when it comes to improving corporate blogs, but here we've narrowed it down to 10 tips that companies should work on.

Via mashable.com


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